Built for creators. Ship posts without the blank page.
Drafts ready in minutes
Tone that still sounds like you
Less time rewriting captions
More products covered per week
How it works.
01
Add product or deal
Paste a product URL or pick a deal from your alerts.
02
Choose the format
Instagram, X, Threads, Telegram, Pinterest, Facebook, email, or a video script.
03
Edit and publish
Pick a first line, tweak the copy, then publish or copy it.
Here’s what you can do.
One generator, every format
Pick the format and the products; the post comes back within that format's real limits, with a live preview and a checklist of its rules.
Grounded in your products
Posts are written from the product data behind your links, not invented specs, and Amazon links are kept out of formats Amazon doesn't allow, like email.
Publish where it belongs
Send Instagram photos, Reels, carousels and stories, Facebook posts and Telegram channel posts straight from the post, now or on a schedule. Copy X, Threads, Pinterest and email posts in one click.
Comment-to-DM ready
When the call to action is “comment a keyword”, the DM rule is set up for the post before it goes out.
Explore AI Content Generation.
Posts & copy writes a post for one format at a time (Instagram caption, carousel or story frames, X post or thread, Threads, Telegram, Pinterest, Facebook or email) from your Pointerly links, ASINs or product URLs. Every post follows that format's limits, comes with A/B first lines, a CTA and hashtags, and carries your affiliate disclosure where the format needs it. Video scripts come with timed beats, hooks and a caption.
AI contentInteractive example
Your voice. Every platform.
My kitchen finally feels organised. This 12-cup food processor took 15 minutes off tonight’s prep.
Instagram caption · 12-cup food processor
Trained on your posts. Formatted for each network.
Make it work your way.
Write an Instagram carousel for a product roundup
Turn one caption into an X thread or a Telegram post
Write a filmable TikTok or Reels script for a product
Prepare a Pinterest pin or a newsletter for non-Amazon products
Details & integrations
Formats
10 post formats + video scripts
Instagram, X, Threads, Telegram, Pinterest, Facebook and email, each with its own limits
First lines
A/B openings
Pick the hook you like; it's the one used when you copy or publish
Disclosure
Built in
Affiliate disclosure placed per format, plus Amazon's required statement
Publishing
Instagram, Facebook, Telegram
Publish or schedule from the post; X, Threads, Pinterest and email are copy-ready
Tracked links
Per destination
The caption link becomes a tracked link for each place you publish
Languages
Your audience's language
Write each post in the language you choose
Content Studio — Publish to connected Instagram and Facebook accounts; filmed scripts go to TikTok, YouTube, Instagram and Facebook Reels
Telegram — Post to your Telegram channels, with or without a photo
Poppy — Ask Poppy for a post or a script; it shows the cost and saves the result to AI Content
